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Jabarano, Promoting the Finest West Java through Coffee

Updated: Apr 22, 2023

As written on Official Blog of Leboye - International Award Winning Brand Agency -


Traces of West Java as the birth mother of Java coffee, arguably the most sought after coffee in the world, were gradually forgotten, we aspire to revive and retell the tale of West Java coffee. We start by designing the brand identity of Jabarano coffee through modern approach with comprehensive visual language and applications that represents the finest of West Java.

We create a playful and friendly logotype inspired by the stunning highlands and mountains of West Java.




The secondary elements on the other hand, accentuates West Javanese culture with a playful and dynamic approach. We developed a unique set of illustrations based on the cultural objects and landscape found in the surrounding areas of West Java.



 

Together along hundreds of hour discussion and exploration with International-Award Winning Agency LEBOYE, Jabarano presents 22 brand-graphic elements that tells stories and facilitate more people to get to know the mesmerizing of West Java through fun and creative way. Click Here.



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